About Us

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OUR ROOTS & STORY

Honoring the earth while nourishing the soul.

Urban Fresh was born from a realization that modern living often leaves us disconnected from the very ground we stand on. We spent years researching traditional agricultural methods that prioritize soil health over mass production, looking for ways to bring the pure, unadulterated healing power of nature directly to modern urban spaces.

What started as a small, family-owned vermicompost experiment on our countryside estate has grown into a community of conscious gardeners and wellness seekers. Today, we harvest nutrient-dense fertilizers, hand-churn authentic A2 cow ghee, and hand-roll natural, charcoal-free sambrani incense cups.

Farmer holding rich organic soil

Our Farming Standards

We hold ourselves to strict ethical and traditional standards to guarantee absolute purity.

track_changes

100% Traceability

We track every single raw item from its source farm down to your doorstep. We know exactly which batch of feed went to our cows and which soil beds grew our plants.

spa

Ayurvedic Integrity

Our ghee is churned from curd, never heated raw cream, and our incense is molded without heavy charcoals or artificial fragrances. We let natural scents and flavors shine.

recycling

Zero Waste Commitments

By utilizing cow manure for vermicompost, utilizing flower waste for incense cups, and packing ghee in glass jars, we close the loop and strive for zero landfill footprint.

OUR ROADMAP

The Journey of Growth

2020 • Soil Experiments

Founding the Composting Cells

Started with small earthworm composting pits to supply local organic farmers with chemical-free fertilizers, resolving basic crop issues.

2022 • Dairy Expansion

Starting traditional Bilona Churning

Built our grass-fed dairy farm block and began handcrafting pure ghee using Bilona wooden tools, restoring clean dietary options.

2024 • Incense & Web Store

Launching Sambrani Incense and Online Delivery

Handcrafted cow dung resin cups and rolled out our e-commerce dashboard to supply fresh organic products pan-India.